safe for pregnancy

With you through pregnancy, postpartum & beyond

Designed with mums in mind, our formulas are carefully created to be suitable for pregnancy, postpartum and breastfeeding. We thoughtfully avoid ingredients that may interfere with labour or milk supply, selecting only those that are considered appropriate for each stage of motherhood. From supporting stretching skin to helping ease moments of nausea or encourage relaxation, every ingredient is chosen with purpose to care for both mum and baby.

100% natural formula

Powered by plants

Our 100% natural formulas are crafted with high-quality botanical ingredients and pure essential oils, carefully selected for their naturally occurring active plant compounds and skin-loving properties. Every ingredient is thoroughly researched and intentionally chosen to support the unique needs of skin during pregnancy, postpartum and beyond.

Caring for the planet

Sustainability at our core

Sustainability is considered at every step of our journey. We use recycled, recyclable and biodegradable materials wherever possible across our packaging and shipping, while avoiding unnecessary packaging and excess plastic waste. Our formulas are produced in small batches to minimise waste and ensure the highest standards of quality and freshness—creating products that are kinder to you, and to the world your child will inherit.

Our story

For the Woman Behind the Mum

MEMO represents the intersection between me and mother—because becoming a mum shouldn't mean losing yourself. We know how much mums give to those around them, often putting their own needs last.

That's why we create simple, luxurious rituals that fit effortlessly into everyday life. No complicated routines—just thoughtful moments of self-care that help you pause, reconnect and remember that caring for yourself matters too.